Searching for a digital marketing agency in US offering video marketing ? We have awesome news for you! We will talk about the latest marketing methods in 2020 and also introduce you to one of the leading digital marketing agencies in Canada.
Voice Search & Smart Speakers: The increasing use of voice search has made it important for companies to rethink their digital marketing strategies in 2020. Consider these numbers: 50% of all searches will be via voice by 2020, 55% of all American homes will own a smart speaker by 2022, 72% of people who own voice-activated speakers say that their devices are used as part of their daily routines, Voice shopping is set to jump to $40 billion in 2022, up from $2 billion today, Global smart speaker shipments have almost trebled between Q1 2018 and Q2 2019, growing from 9.36 million units to 26.1 million units. Overall, people expect to be using voice search far more in the future: Voice search plays an important role in providing all the relevant information that people are searching for through audio content. AI is getting smarter and the number of errors made by voice assistants like Alexa, Siri and Google has reduced greatly. As Digital Marketing Institute puts it: “Adopting a voice search strategy isn’t just about remaining relevant – it’s also about creating a unique and optimized customer experience that will foster relationships and build brand loyalty.”
LinkedIn and Twitter are not shown in the OfCom compilation data. For B2B marketers, LinkedIn is likely to grow in importance, although the 2016 acquisition by Microsoft makes it harder to determine how platform revenue is split up between advertising and recruitment. The most recent Q2 2018 trading report suggest the growing importance of the platform with LinkedIn revenue increasing 37% (up 34% in constant currency) with LinkedIn sessions growth of 41% and users of 562 million users in more than 200 countries and territories worldwide. Although Twitter’s future is often painted negatively, it will still be a significant for engaging across relevant B2B and B2C audiences. The latest Q2 2018 reports show daily active user growth of 11% and a revenue increase of 24% YoY.
Artificial Intelligence (AI) is considered the cutting edge of technology by many. But in a few years, it may be as standard as smartphones are today. Divorced from all the implications of popular science fiction movies, AI is a computer or robot that can gather facts about a situation through sensors or through human input. It can then use this information to solve problems or perform tasks. More specifically, AI is a computer system that can perform a task which normally requires human intelligence. This is also the primary reason people fear AI. AI has numerous potential applications in marketing. But in 2019, you’ll mostly see AI deployed for content marketing, customer service, and advertising. Before you start worrying, know that AI isn’t currently positioned to make every content marketer’s job obsolete. AI is mostly used today to identify trends, drum up data, and do competitor research.
At Trigacy, with our digital marketing services, we generate results. When it comes to business, there’s no use of building a ‘Taj-Mahal’ if you can’t make money from it, at least in the long term. Hence, we focus on the features which can generate results. Let it be more sales, more website traffic or branding; we always want to see the graph going up. And that’s what you should expect from the ‘Trigacy- results.’ Because at the end of the day it’s not about quantity but quality! Your website is the most valuable asset you have in attracting new customers and delighting them. We build plans that target, engage, score, and analyse the activity in your market. Trigacy offers a complete range of digital marketing services like SEM, SEO, Graphic Design, Video Animation, Content Writing, etc. Discover extra details at Graphic Design and Video Animation services Canada.